Small Business Success Blog

There is a very simple framework that will help you sharpen your writing by presenting your idea or argument in a clear, concise, and engaging way. It’s what advertising pioneer David Ogilvy called the “big idea.” When applied to all writing, I call it the “one idea rule.”

As your business grows and evolves you may begin to question whether you are outgrowing your brand. There are many pros and cons to deciding whether you should refresh or remain steady with your branding.

The reality is that Maine entrepreneurs – SCORE clients among them – are of many ages, and age has little to do with their success. According to SCORE mentors from throughout the state - people who collectively work with hundreds of entrepreneurs in all stages of business – the factors that matter are character traits – perseverance, optimism, and resourcefulness.

LinkedIn can be a powerful tool for building a professional network that leads to referrals and sales. Every business owner can probably benefit from a free LinkedIn profile to keep connected with peers, your local business leaders, and your network of suppliers and consultants. However, for those businesses selling to other professionals, LinkedIn can do much more.

Now that most cities and states have lifted mask mandates and people are returning to their offices, women are buying more cosmetics. They are purchasing 70% more than they did pre-pandemic, according to the “Makeup Attitudes and Usage Report” from The NPD Group.

To help you best support Black-owned businesses, we asked Black business owners and leaders this question for their best recommendations. From promoting Black-owned businesses on social media to providing Black founders with more access to funding, several recommendations may help you offer the best support to Black-owned businesses as you celebrate National Black Business Month.

To help you develop the best habits for success as an entrepreneur, we asked successful entrepreneurs and business owners this question for their best insights. From learning to make quick decisions to demonstrating moral courage, several habits are considered important in making entrepreneurs successful.

If the past few years have taught small business owners anything, it’s the unpredictability of life. Assuming that your SMB weathered the pandemic, you are understandably concerned about shoring things up ahead of the next crisis. If you’re starting your own company, you’ll want to adopt a few tried-and-true practices to guard against the unexpected.

According to Business Jargons, an online business encyclopedia, it’s often harder to start a business in rural areas, due to several factors, including a lack of technical know-how and training. But the encyclopedia also points out that several businesses are particularly well-suited for those living in rural America.

Data security is a serious and ever-growing issue for businesses big and small (not to mention the affected consumers). Threats such as data breaches, identity theft and fraud, and large-scale credit card leaks are never far from the latest business news.