Your logo is the stamp that identifies your business to the world at large. From websites and business cards, to uniforms and giveaway items, your logo needs to go on EVERYTHING and should be one of the very first things you develop as you prepare to market your business...but what if your budget is small and your graphic design experience is even smaller?
This one hour live webinar, made possible by Maine Technology Institute, will cover the basic principles of good logo design, as well as a variety of options and outlets (at all price points) for getting a professional-quality logo that will meet all your needs.
You will learn:
- The anatomy of a logo: wordmark, tagline, and icon
- How logos are used and when to use your logo
- Who can design your logo
- Common mistakes to avoid!
- A walkthrough of designing a logo, including font choice and color choice
Your Presenter: Alexandra Ulrich
Allie has worked for over 10 years in marketing, primarily with small and medium sized businesses in fashion, real estate, and higher education. She is currently the Content Manager at EnviroLogix, and also does freelance graphic design and marketing work with a focus on non-profit and arts organizations. She has been a SCORE mentor since 2018.